The Story Behind Coolvoyage

Coolvoyage is more than just a brand — it’s a journey of life, music, and transformation.
It all began in Thailand in the early 2000s, with a project called Asiagroove, founded with friends and fellow DJs Marco Lucarelli, Leo “il Cinese,” and RobertOne.
Those were intense years of music, culture, and freedom: a family that life unfortunately took away too soon. Their spirit, however, lives on in every beat and every step of this journey.
After returning to Italy in 2008, the search for a new name began. Thus, Coolnoize was born: a mix of sound and sensation, “the pleasant disturbance,” music that shakes but also excites.
With the move to London in 2015, a new chapter began. Inspired by a French connection, the word “Voyage” emerged naturally, evoking both travel and inner exploration. Combined with Cool, it became the perfect bridge between past and future: Coolvoyage.
Coolvoyage isn’t just a name. It’s a living tribute to friends, music, travel across cultures, and the strength to start over, always with style, positivity, and soul.
